Ancient
Comprehensive Brand Analysis
Fast Facts
Company History & Milestones
• ~2018: Ancestral Supplements builds its niche in the “beef organ / nose-to-tail” supplement category. ([Newtraceuticals][1])
• 2022-2023: The brand gained mainstream media attention via its association with Brian Johnson (“Liver King”) and promotional campaigns. ([GQ][5])
• April 2025: The U.S. Food & Drug Administration (FDA) issued an advisory letter to Ancestral Supplements for claims about a product marketed for thyroid disease. ([FDA][2])
Product & Manufacturing Profile
Core Products
N/A
Manufacturing Model
The brand states all cattle organs are grass-fed/pasture-raised, primarily sourced from New Zealand and Australia. ([Newtraceuticals][1]) It also describes producing freeze-dried, non-defatted organ powders and encapsulation under their control. The precise manufacturing facility information (location, GMP status) is less explicit.
Quality Certifications
The brand claims “third-party tested for purity,” and “grass-fed & pasture-raised,” “non-GMO,” “no added hormones,” etc. ([Ancestral Supplements][6]) Public documentation of full GMP certifications or facility audits is less visible.
Third-Party Testing
Ancestral Supplements claims independent testing to verify purity and specifications of organ powders. For example: “After production, the supplements are independently tested to ensure purity and product specifications.” ([Newtraceuticals][1]) However, publicly accessible batch-by-batch Certificates of Analysis (COAs) or heavy-metal/contaminant data are not clearly provided in my review.
Transparency
Ingredient Sourcing
The company emphasizes sourcing from grass-fed cattle in New Zealand and Australia, pesticide-free, hormone-free, using organs processed via freeze-drying. ([Newtraceuticals][1])
Published Testing
The brand states third-party testing is performed on final products, but lacks wide public disclosure of detailed reports or accessible COAs.
Sustainability
Their sourcing narrative speaks to pasture-raised cattle and whole-animal use (“nose-to-tail”), but comprehensive sustainability reports (packaging, carbon footprint, supply-chain transparency) are not prominently published.
Trust Score
Sources
- Ancestral Supplements – About Us – [https://ancestralsupplements.com/pages/about-us](https://ancestralsupplements.com/pages/about-us) – Brand narrative, sourcing, mission.
- LinkedIn – Ancestral Supplements company profile – [https://www.linkedin.com/company/ancestral-supplements](https://www.linkedin.com/company/ancestral-supplements) – CEO and leadership info.
- FDA Advisory Letter – Ancestral Supplements, LLC – [https://www.fda.gov/inspections-compliance-enforcement-and-criminal-investigations/ancestral-supplements-llc](https://www.fda.gov/inspections-compliance-enforcement-and-criminal-investigations/ancestral-supplements-llc) – Regulatory comments and company address.
Featured Ingredients
Where to Buy This Supplement
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