Momentous
Comprehensive Brand Analysis
Fast Facts
Company History & Milestones
• 2018: Momentous launches as a sports nutrition brand in Jackson Hole, Wyoming, founded by Matt Wan; introduces NSF‑certified protein line and expands to plant‑based proteins. [PR: launch & plant protein]
• 2019–2021: Raises $5M Series A led by FitLab (2019); on June 29, 2021, Amp Human (PR Lotion maker, Park City, UT) announces merger with Momentous—combined company operates under the Momentous name. Wan moves to Chief Product Officer; Amp Human CEO Jeff Byers leads the merged company. [Funding & merger]
• 2022: Announces multi‑year partnership with Dr. Andrew Huberman/Huberman Lab to co‑develop products and protocols; launches curated “Huberman” stacks. [Partnership]
• 2024: Humble Growth acquires a significant minority stake in Momentous (reported $32M round) to scale human‑performance portfolio. [Investment]
• 2025: Recognized on the Inc. 5000 list; highlights “Change the Ratio” women’s‑health research commitment and ongoing growth post‑merger. Headquarters and team centered in Park City, Utah. [Growth & HQ]
Product & Manufacturing Profile
Core Products
Creatine (Creapure®), whey isolate & plant proteins, collagen peptides (with FORTIGEL®), Omega‑3 fish oil softgels, Magnesium L‑Threonate (Magtein®), sleep/cognitive stacks (e.g., Huberman Sleep Stack), and PR Lotion® (from Amp Human). Portfolio emphasizes NSF Certified for Sport® / Informed Sport‑certified SKUs. [Product lineup & pages]
Manufacturing Model
Products are manufactured in the United States using contract facilities that are certified and audited by NSF; sites also hold ISO 9000 and GMP certifications, with annual and unannounced NSF audits. [Manufacturing policy]
Quality Certifications
Broad use of NSF Certified for Sport® across proteins, omega‑3, and other SKUs; some products also carry Informed Sport certification (LGC, ISO 17025 testing). Facilities are NSF audited; products undergo banned‑substance screens and label/purity verification prior to release. [NSF listings & Momentous quality pages]
Third-Party Testing
Certified products are batch‑tested for prohibited substances (NSF/Informed Sport) and assessed for heavy metals, contaminants, and label claim accuracy prior to market release. Select product pages link to “See Lab Results.” [Quality/testing pages & product examples]
Transparency
Ingredient Sourcing
Highlights include European grass‑fed whey sourcing; creatine supplied as Creapure® (German‑made); omega‑3 product pages emphasize purity/heavy‑metal testing. Use of branded, studied ingredients (e.g., Magtein®, FORTIGEL®). [Sourcing examples]
Published Testing
No centralized public COA portal found; however, products carrying NSF/Informed Sport certifications provide third‑party assurance, and some pages include “See Lab Results.” Customers can confirm certification status via NSF/Informed Sport databases. [Quality pages & NSF/Informed links]
Sustainability
Limited formal sustainability reporting publicly available. Corporate responsibility efforts have included women’s‑health research funding initiatives (e.g., “Change the Ratio,” 2025). [Company news]
Trust Score
Trust Score: 4/10
Reasoning: Trust Score: 4/5
Reasoning: Momentous earns a high score for robust quality systems (U.S. manufacturing in NSF‑audited, ISO/GMP‑certified facilities) and extensive third‑party certification (NSF Certified for Sport® and/or Informed Sport on many SKUs), plus partnerships with recognized experts and adoption by professional teams and the military. Ingredient transparency is solid for flagship items (e.g., European whey, Creapure®, branded actives), and product pages sometimes share lab‑results snippets. The primary drawback is limited batch‑level COA transparency via a unified public portal. No major safety recalls or FDA warning letters were identified in public sources as of August 24, 2025. Overall, Momentous presents above‑average reliability and compliance, just short of best‑in‑class transparency.
Sources
- Momentous plant-based protein launch (2018) – PR Newswire
- Series A funding (2019) – PRWeb
- Amp Human x Momentous merger (Business Wire, 2021)
- Amp Human x Momentous merger (Momentous press page)
- Help Center – U.S. manufacturing; NSF/ISO/GMP details
- The Momentous Standard – quality & third‑party testing overview
- Informed Sport & NSF certification explainer (Momentous)
- NSF Certified for Sport® product listing example (Momentous Pre‑Workout)
- Omega‑3 product page – NSF Certified for Sport®, heavy‑metal/purity testing
- Collagen Peptides page – NSF Certified for Sport®; 'See Lab Results'
- Product catalog overview (Shop All)
- Huberman Lab partnership announcement (PR Newswire, 2022)
- Humble Growth investment (2024) – Athletech News
- Inc. 5000 ranking & growth; Park City HQ (2025) – Business Wire
- Park City feature: leadership & HQ photo (2025) – TownLift
- Creatine – Creapure® sourcing (Momentous page)
- Whey sourcing claims (product listing example)
- DoD research contracts mention (site home)
- Huberman Sleep Stack product page
Featured Ingredients
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