NusaPure
Comprehensive Brand Analysis
Fast Facts
Company History & Milestones
• 2015: Founded by Cedric (Cedric Leyniers) after cancer treatments and a return from Bali inspired a focus on herbal formulations; begins positioning as a U.S.-made, GMP-facility brand.
• 2017–2018: U.S. trademark “NUSAPURE” filed/registered to Gmax Central LLC; expands marketplace presence (Amazon/eBay store launched July 2017).
• 2020: Quality controversy: NOW Foods’ internal testing initially reported no detectable CoQ10 in a NusaPure “400 mg” CoQ10 product; after NusaPure provided third-party lab data noting micro-encapsulation, NOW’s retest found ~40 mg CoQ10 per serving—highlighting labeling clarity concerns but not a safety recall.
• 2023–2025: Continues adding SKUs (e.g., resveratrol & polyphenol complex; quercetin; diosmin complex; vitamin K2 MK-7; colostrum) and markets products as made in U.S. cGMP/FDA-registered facilities; corporate address listed in Sanford, NC.
Product & Manufacturing Profile
Core Products
Broad catalog of botanicals and nutraceuticals including Quercetin 1000 mg, Diosmin Complex 1000 mg, Vitamin K2 (MK-7) 120 mcg, Colostrum 1050 mg, Rhodiola, and Saffron; mix of non-GMO/vegan offerings and select USDA-Organic items.
Manufacturing Model
Uses U.S. contract manufacturers; products marketed as made in the USA in cGMP/FDA-registered facilities; corporate operations under Gmax Central LLC at 500 Westover Dr #92909, Sanford, NC 27330.
Quality Certifications
Brand claims cGMP manufacturing and FDA-registered facilities; no public evidence of NSF GMP registration or USP Verified status for products.
Third-Party Testing
States “rigorous quality testing” and has referenced contract-laboratory analyses in media coverage; however, batch-level COAs are not published on the website and are not readily available upon request via retail Q&A.
Transparency
Ingredient Sourcing
Website and listings emphasize “quality ingredients,” “made in USA,” and non-GMO/vegan positioning, but provide limited detail on raw-material country of origin or supplier names.
Published Testing
No routine, batch-specific COAs published online; occasional references to third-party testing appear in media disputes rather than a public COA portal.
Sustainability
Minimal public-facing sustainability commitments; occasional product-level certifications (e.g., USDA Organic on specific items) but no broader ESG reporting found.
Trust Score
Trust Score: 3/10
Reasoning: Trust Score: 3/5
Reasoning: NusaPure is a small, privately held U.S. brand with clear founder involvement, a disclosed business entity (Gmax Central LLC), and consistent claims of U.S. cGMP/FDA-registered manufacturing. The catalog is broad and includes several popular botanicals and nutraceuticals. However, transparency is limited: there’s no public COA system, sourcing details are sparse, and the 2020 CoQ10 labeling/potency dispute—while partially clarified by a retest—raised concerns about label clarity and quality controls. No FDA warning letters specific to NusaPure/Gmax Central were identified, and no major recalls surfaced, which supports a mid-range score pending improved transparency and independent verification.
Sources
- NusaPure — About Us (founder story; 2015 founding; GMP claims)
- NusaPure — About Us (GMP/facility claims; address)
- NusaPure — Contact (Gmax Central LLC address, Sanford NC)
- Walmart Business — NusaPure seller profile (Gmax Central LLC; address)
- Justia Trademarks — NUSAPURE (owner: Gmax Central LLC; filing 2017)
- NutraIngredients-USA — CoQ10/SAMe products on Amazon fail potency tests; NusaPure response and retest details (2020)
- NOW Foods — Press/Testing program context on Amazon brands
- NusaPure product page — Quercetin 1000 mg
- NusaPure product page — Diosmin Complex
- NusaPure product page — Vitamin K2 MK-7 120 mcg
- NusaPure product page — Colostrum 1050 mg
- NusaPure Amazon Storefront (brand positioning)
- eBay Store — NusaPure LLC (store launched 2017)
- Amazon Q&A (customer difficulty obtaining COA)
Featured Ingredients
Where to Buy This Supplement
Affiliate Disclosure: We earn a commission if you purchase through these links at no additional cost to you. This helps us maintain our research and provides you with the best supplement information.